Expand your repricing strategy beyond Amazon to OnBuy with Re-Pricer, the specialist tool for multi-marketplace sellers.
Already running a repricer on Amazon? Smart move. Now it is time to bring that same competitive advantage to OnBuy — one of the fastest-growing marketplaces in the UK. Re-Pricer gives you specialist repricing for OnBuy that works alongside your existing Amazon setup.
OnBuy offers Amazon sellers a growing customer base, lower fees, and less competition. With fewer sellers per listing, winning the Buy Box on OnBuy is more achievable and more profitable. Many Amazon sellers are diversifying to reduce platform dependency and capture new revenue. If you already have the products and fulfilment in place, adding OnBuy is one of the highest-return growth moves you can make.
Most Amazon repricers — whether it is BQool, Informed, Aura, or RepricerExpress — either do not support OnBuy at all or treat it as an afterthought. OnBuy has its own Buy Box logic, fee structure, and competitive dynamics that require a dedicated approach. Running your Amazon repricer's generic algorithms on OnBuy leaves performance on the table. Re-Pricer fills that gap with a tool engineered specifically for the OnBuy marketplace.
Re-Pricer is not asking you to replace your Amazon setup. Instead, it works alongside your existing tools to cover OnBuy. Manage your OnBuy pricing strategy independently with rules, margins, and Buy Box tactics optimised for that marketplace. You get the best of both worlds — a specialist tool for each platform rather than a single generalist tool making compromises across all of them.
Expanding to a new marketplace should not mean weeks of setup or learning a complicated new system. Re-Pricer is designed for fast onboarding — connect your OnBuy seller account, import your listings, configure your pricing rules, and go live. Our OnBuy-specialist support team helps you get set up quickly, so you can start winning the Buy Box on OnBuy while your Amazon repricer handles Amazon. Grow your business across marketplaces with the right tool for each one.
| Feature | Re-Pricer | Manual pricing | Other tools |
|---|---|---|---|
| Automated price updates | |||
| Connects to the OnBuy API | Varies | ||
| Compares delivered price (item + shipping) | Manual | Varies | |
| Fee and VAT aware profit floors | Manual | Varies | |
| Out-of-stock repricing | Varies | ||
| Per-SKU min and max bands | Manual | Varies | |
| Runs 24/7 | |||
| Fastest check interval | 10 min | — | Varies |
Re-Pricer is built for OnBuy specifically, so the rules match how the marketplace actually works.
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